Iittala x bloomon: A new vase

bloomon curates the iconic Kastehelmi vase in one of 2019’s trending colours

The perfect romance? Our fresh, seasonal flowers in an iconic vase of Scandinavian design!

We’ve paired up with Finnish design brand, Iittala, to curate the Kastehelmi vase in an exclusive water green colour. You won’t this find colour anywhere else, as this special-edition vase is available exclusively for our very own floral community! Here’s our story behind this retro vase with a modern, bloomon twist.

Iittala x bloomon: The philosophy

We believe that flowers at home make daily life extraordinary. Fresh flowers should be treasured as an everyday addition to your space, not just as a one-off luxury for a birthday or anniversary (after all, you can never have enough flowers!). Being a pioneer of beauty and function, Iittala shares this philosophy with us. Their motto is to help people enjoy beautiful moments in everyday life with high quality, essential objects designed to last. And they’ve been doing just that since 1881. Talk about heritage!

Inspired by nature

The iconic droplets of pressed glass that cover the Kastehelmi vase were inspired by dewdrops that shimmer in the morning light. ‘Kastehelmi’ actually means dewdrop in Finnish. That was back in 1964 when this series, originally consisting of plates and bowls, was first designed by Oiva Toikka, one of the most famous names in Finnish glass art.

For a bloomon twist on the Scandinavian design, we searched the Iittala archives and colour palettes to curate the Kastehelmi vase in an exclusive, fresh water green that adds a splash of fresh colour and timeless style wherever you put it.

The future’s timeless

Ready for a future classic in your home but not sure where to put it or how to arrange your flowers in this flared vase? Luckily we’re here for some inspiration.

The Kastehelmi vase is smaller than our classic bloomon vase at 154 mm, making it ideal as a centrepiece on a dining or coffee table. It’s flared shape makes it perfect for striking, minimalist floral arrangements where the flowers are the star. We suggest filling it two-thirds with water and arranging an odd number of your favourite stems from your bloomon bouquet.

The new Kastehelmi vase by Finnish design brand Iittala curated by bloomon in water green is available from mid-June exclusively to bloomon customers and in selected Iittala stores in Amsterdam, Rotterdam, and The Hague. Log into your account and go to ‘Extras’ to add it to your next delivery.

Follow us on Instagram and Facebook for more bouquet images and inspiration.

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